Morocco Welcomes Record-Breaking 10 Million Tourists in First Seven Months of 2024
Marrakech, Morocco – Morocco’s tourism industry is experiencing a remarkable surge, welcoming a record-breaking 10 million tourists in the first seven months of 2024. This represents a 15% increase compared to the same period last year, signaling a strong rebound for the sector after the global travel downturn.
The North African nation has long been a popular destination for morocco/” title=”Schengen Visa Black Market: Appointments Soar to 10,000 Dirhams”>travelers seeking a blend of vibrant culture, stunning landscapes, and rich history. From the bustling souks of Marrakech to the majestic Atlas Mountains and the golden beaches of Essaouira, Morocco offers a diverse range of experiences that cater to every type of traveler.
The recent surge in tourism can be attributed to several factors, including:
Increased international flight connectivity: Morocco has invested heavily in expanding its airport infrastructure and attracting new airlines, making it easier and more affordable for travelers to reach the country.
Successful marketing campaigns: The Moroccan National Tourist Office (ONMT) has implemented innovative marketing campaigns targeting key markets worldwide, showcasing the country’s unique attractions and experiences.
* A growing reputation for safety and stability: Morocco is widely regarded as a safe and stable destination in North Africa, attracting travelers seeking peace of mind and security.
The impact of this tourism boom is being felt across the country. July 2024 alone saw a record 2.6 million visitors, a 20% increase compared to the previous year. This influx of tourists is providing a much-needed boost to the local economy, creating jobs and supporting businesses in the hospitality, transportation, and retail sectors.
The positive trend is also reflected in the number of overnight stays in classified accommodation establishments, which rose by 8.4% year-on-year to reach 12.7 million by the end of June 2024. This growth was particularly strong in the second quarter of the year, with overnight stays surging by 13.1% to reach 7.2 million.
Furthermore, tourism revenue has rebounded significantly. After experiencing a decline of 4.2% at the end of March 2024, revenue surged by 9.4% in the second quarter, resulting in a 2.3% growth for the first half of the year. This positive momentum is expected to continue in the coming months, further solidifying tourism’s crucial role in Morocco’s economic recovery.
As Morocco continues to invest in its tourism infrastructure and promote its unique offerings to the world, the country is well-positioned to attract even more visitors in the years to come. With its captivating blend of culture, history, and natural beauty, Morocco is poised to become a leading destination for discerning travelers seeking authentic and unforgettable experiences.
